Boosting Sales in a Challenging Economic Environment

With softening economic conditions impacting all businesses, mastering the art of sales is more crucial than ever. If your team is having to work harder on sales than before, this course is for you.

Our 1-day, online Boosting Sales in a Challenging Economic Environment workshop on 10 April 2025 will teach participants the sales strategies and skills needed to thrive, no matter the market conditions. They will master the 5 C’s of Sales, build customer rapport quickly, learn how to handle objections and adapt their approach to close and cement sales professionally.

Topics include:

• Introduction and course objectives
• Creating a good impression: you are your organisation
• Using Neuro Linguistic Programming to create rapport quickly and easily with others
• Understanding the economic landscape and impact on sales strategies
• Building the sales relationship
• Innovative techniques to capture customer interest
• Value-driven selling
• The 5 C’s of Sales
• Fact-finding questions to establish needs
• Quickly pin-pointing customers’ different personality profiles and how to adapt appropriately
• The most dangerous part of communication – Assumption!
• Active listening skills
• Understanding the stages of the sale
• Explaining benefits rather than features (and creating useful scripts)
• Identifying buying signals
• Handling objections
• Putting objections into perspective and giving compensating factors
• Developing resilience and adaptability
• Enhancing customer retention
• Closing the Sale – The 6 types of Close
• Cementing the sale professionally
• Effectively up-selling and cross-selling
• Maintaining the customer relationship
• Personal Action Plan

Who Should do the Training?

Anyone in your business that deals with customers and/or sales, including:

• Customer service and sales representatives
• Sales managers
• Marketing managers
• Business development managers
• Account managers
• Even the CEO!

Date
Thursday 10 April 2025

Delivery Method
Interactive online workshop 9am – 4pm (divided into 2 x 3 hour sessions, delivered on the same day via Zoom)

Presenter
Troy Quaife
Senior Trainer
WeTrain Leaders in Corporate Training

Cost
$369 per person (includes course materials)

Places are strictly limited, so register early to avoid disappointment!

If you have any questions or difficulties registering please contact Shannon Lakic at CCIA NSW 0410 651 782 or email shannon.lakic@cciansw.com.au.